We have found an increase in plastic card sales over the last few weeks, despite the current economic climate.

A lot of the current card sales have been for loyalty cards as our customers are hoping to gain more increased customer loyalty in these difficult financial times.

Loyalty cards can reward loyal customers who, at the moment, will be less likely to spend what money they have, with special offers or discounts.

Without a loyalty card incentive the customer, especially within the current economic climate will shop around more for a better deal.

Some plastic card examples