We
find most of the plastic
cards that we print are for loyalty card schemes. Plastic cards are
normally used for this due to their high quality and durablilty.
Also, the plastic card can be personalised with a name which gives
it percevieved value to the customer. Like our plastic membership
cards, loyalty cards can have optional extras
such as a signature strip, sequential nmbering or embossing.
We have produced loyalty cards for stores - shops - pubs - clubs -
etc.
We find that for most loyalty card orders the customer supplies
the artwork ready to print. As usual, if needed, we fix
the artwork (free of charge) if there are minor technical errors. However,
we can also create the artwork for a loyalty card from scratch.
All we need is the information emailing to us that is to be included
within loyalty card design with any
logos or photographs and our design studio will then create the loyalty
card design and email a photo-realistic proof to you for approval.
We also found our bureau personalision service is very popular with
the loyalty cards that we produce. When a customer orders, for example
1,000 loyalty
cards, we will print them and then
hold them in stock.
Then, when our customer wants to call off some cards that are personalised
with the new details for the loyaty card holders, they email an excel
file over containing this information and we will personalise and post
the cards out within 3 working days.
For example, the following information may be required to be printed
on the membership cards:
1. The loyalty card holders name, for example Fred Western
2. The loyalty card number, for example 2311
3. The expiry date (which may be 12 months after they have joined),
for example 8th May 2010
4.
The type of loyalty card, for example, VIP.
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